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The leading theme of the L’O Hotel is the international Haute Horlogerie (Fine Watchmaking) inspired, in particular, by the collections of vintage wristwatches. Here, some of the finest top-end watches become decoration details and interior suggestions.
A strong personality and deep man's traits are the base ideas of the L’O. The interior design, entrusted to Ms. Marianna Gagliardi, architect, aims to an extreme attention to details: a wide and fascinating sensory experience involving sight and smell, and the great importance of the materials like leather, parchment paper, dark brass and woods recalling the colours and the scents of tobacco.

This hotel aims to represent a passionate tribute to the magical world of watches in its most prestigious expressions. No commercial relationship, affiliate and/or partnership and/or otherwise, exists with trademark owners. All exhibits come from a private collection and are not for sale.

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Hotel L'Orologio Firenze, Piazza Santa Maria Novella 24, 50123 Firenze - Tel: +39 055 277380 - Fax: +39 055 27738199 - - P. Iva 05772900485